项目简介
FENIX公司成立于2017年，致力于使用其出色的区块链技术为音乐家、艺术家创造更出色的个人营销平台以及基于平台的变现业务；粉丝可以在FENIX为艺术家打造的平台上体验艺术家的全部相关内容，包括音视频以及图文等，把音乐的版权和价值收益回归音乐人本身，建立去中心化的音乐确权与分发平台，使其成为“音乐人自己的平台”,同时为艺术家创造更高的市场价值和回报。
以下为视频直播摘录
小诺：What does Fenix mean? What outstandingproblems can it solve for the music industry under COVID-19?
FENIX的发布意味着什么？它能解决疫情困扰下的音乐行业的哪些突出问题？
FENIX：FENIX is a bird inChinese, Indian & Western mythologies. While the myths differ, the onETHing the FENIX bird has in common across cultures is that it rises from thedead. What a perfect bird for these very troubled times. Actually, on ourwebsite you can see a beautiful video explanation of the FENIX bird provided byMr Sandy Monteiro who was President of the world’s largest record company,Universal Music, in SE Asia and Head of BD for all of Asia
在中国、印度和西方神话中，FENIX（凤凰谐音）是一种神鸟，尽管关于凤凰的神话表现形式不尽相同，但在不同文化中关于凤凰确有一个共同点，那就是凤凰涅槃重获新生。所以，在这个疫情肆虐全球的时代，凤凰会带给我们一种面对困难的美好信念。实际上，在我们的网站https://www.fenix.cash，大家可以看到作为东南亚最大的唱片公司-“环球音乐”的总裁桑迪·蒙泰罗先生对FENIX精彩诠释的视频。
The problem it cansolve for the music industry- and indeed ALL creative industries- to allowthose musicians, and other artists that are not the VERY MOST FAMOUS, to earn aliving in good times & bad- like now.
在全球疫情肆虐的背景下，FENIX平台不仅仅是对音乐产业，而是对所有的文化创意产业提供一种解决方案，将帮助艺术家，即使他们也许还不是非常的出名，无论在好的时候还是坏的时候都能谋生从而保证其生活和工作，就像现在这样。
小诺：How will Fenix be promoted in the world?What progress has Fenix made with musicians and artists abroad and in China?Through Fenix, what are the ways for artists to distribute and spread music andcarry out relevant commercial activities?
FENIX会怎么在全球进行推广，在国外以及中国，和音乐人和艺术家取得了哪些进展？通过FENIX，艺术家有哪些途径进行音乐的传播并开展相关的商业活动？
FENIX：We are fully focusedon- one might say obsessed by -the welfare of the artist. This is not onlyaltruism although there is a major component that is altruistic.
It is the simple factthat if artists are happy with us they will bring their fans.
No existing servicehas had the welfare of the artist as CENTRAL to their existence. We do.
FENIX将全神贯注于为艺术家的谋福利,平台的宗旨中很重要的一个组成部分是利他主义，不仅只是平台服务于艺术家，而是一种互利的模式，因为我们将看到一个简单的事实，如果艺术家们对我们感到满意，他们也会为FENIX带来他们的粉丝和追随者。
我们知道，不是所有现有的平台都能把艺术家的福利作为他们存在的根本的宗旨，而FENIX则会始终坚持这。
We are moved andthrilled by the accelerating celebrity artist support across the world. Theyalso all became FENIX Global Artist Ambassadors in the past three days. Andthey are all currently conducting interviews about their careers and decisionsto join FENIX with our extraordinarily talented and dedicated Global ArtistAmbassador Mr. Will Nunziata, a NYC-based director and creator in the theater,TV, and film industries.
We will use everyounce of our collective energies to fully justify it as we roll out in thecoming weeks.
在过去的三天时间里，让我们感动和兴奋的是，越来越多的名人和艺术家开始支持FENIX，并成为FENIX全球艺术家大使。他们目前都在接受FENIX的一个采访节目，他们将介绍自己的职业，并将与采访的组织者—艺术家威尔·努尼齐塔大使一起共同加入FENIX，而我们要知道，威尔·努尼齐塔是一位非常有才华和敬业精神艺术家，他是纽约市戏剧、电视和电影行业的导演和创作者。
在未来几周内，和所有支持我们的全球艺术家一起（部分名单如下），我们将充分利用这个集体的能量，不断地给大家呈现FENIX，并充分证明FENIX是一个真正愿意为艺术家谋福利的社交平台。
NYC theater/filmstar: Kuhoo Verma
Boston pop-rocker:Michael Charles
Nashvillesinger-songwriter: Anthony Nunziata
Comedy Centralcomedian: Jessica Kirson
Broadway conductorand composer: Blake Allen
Award-winning jazzvocalist and Broadway star:NICOlas King
International operasinger and director: Vincent Connor
Venezuelansinger-songwriter: Victor Valdez
Award-winningBroadwaymusical director: Brian J Nash
LosAngeles and NYCfilm composerand recording artist:Roman Molino
Vienna festivalexecutive directorand composer: MichaelJ Polo
Broadway musicaldirector : Charlie Reuter
NYC theater composer,lyricist, and bookwriter: Jamie Maletz
Award-winninginternational chanteuse: Marieann Meringolo
Broadway bassist,composer, orchestrator: Ross Kratter
纽约剧院/影星：Kuhoo Verma
波士顿摇滚歌手：迈克尔·查尔斯
纳什维尔歌手兼词曲作者：安东尼·努齐亚塔
喜剧中心喜剧演员：杰西卡·基森
百老汇指挥家兼作曲家：布莱克·艾伦
获奖爵士歌手和百老汇主演：尼古拉斯·金
国际歌剧演员兼导演：文森特·康纳
委内瑞拉歌手兼词曲作者：维克托·瓦尔德斯
百老汇音乐获奖导演：Brian J Nash
洛杉矶和纽约电影作曲家和录音艺术家：罗曼莫利诺
维也纳音乐节执行导演兼作曲家：MichaelJ Polo
百老汇音乐总监：查理·鲁特
纽约市戏剧作曲家、词作者、作家：杰米·马莱茨
获奖国际圣歌：玛丽安·梅林戈洛
百老汇贝斯手、作曲家、编曲：罗斯·克拉特
In China, we havebuilt the cooperation with Partners such as CIBN and CCTV. We are discussingthe further cooperation on the cross-border music culture exchange, co-hostmusic festival and build the communication of more Chinese musicians to have apresentation in the stage of the world and make this to be part of the one beltone road initiative in the culture exchange field.
在中国，我们与CIBN和CCTV等合作伙伴将建立合作关系。我们正在探讨进一步开展跨境音乐文化交流合作，共同举办音乐节，建立更多中国音乐家在世界舞台上的交流平台，使之成为文化交流领域“一带一路”倡议的一部分。
小诺：How can users get FNX? What are theways? What kind of use case can users participate in using FNX?
用户可以怎么获得FNX，有哪些途径？用户可以使用FNX参与哪些实际应用场景？
FENIX：This is the phase inwhich we are only accessible by invitation. Until end April ONLY celebrityartists and people WE INVITE can join. From May we will open to theworld.
在目前阶段，直到4月底，FENIX平台只能通过邀请才能进入，我们主要邀请的是名人和艺术家先入驻平台，但是从五月开始，我们将向全部的用户开放。未来用户可以通过数字货币交易所，FENIX的APP参与到FENIX的生态中来，在整个生态中通过与艺术家，粉丝互动都可以获得FNX。
小诺：Can you briefly introduce the economicmodel of FENIX?
您能简单介绍一下FENIX的经济模型吗？
FENIX：●Inthe first year following launch of FENIX, we expectto achieve much more, butlet us conservatively assume the following:
在推出FENIX后的第一年，我们期望能取得更大的成就，但保守地说，让我们做以下假设:
‐ weattract at least 50,000 bands.
■ That’sa maximum of 0.5% of existing bands.
■ Majoraggregators can deliver us approximately 200,000to put the number in context
‐ Eachband has an average of 5,000 fans, which ofcourse is a small fan base
‐ 20% of each band’s fans choose to utilize FENIX toaccess that band’s App-only1000 fans我们吸引了至少5万个乐队。
这最多只占到现存乐队的0.5%。
主要的聚合网站可以提供给我们大约20万个数据
每个乐队平均有5000名粉丝，这当然是一个小粉丝群
每个乐队20%的粉丝选择使用FENIX访问该乐队的应用程序——只有1000名粉丝
‐
THAT EQUATESTO 50MILLION USERS IN THE FIRST YEAR (IF WE ARE CONSERVATIVE)
● Weare confident that by the SECond year we canattract another 150,000 bands.
ON THESAMECONSERVATIVE BASIS, THAT IS 200 MILLION USERS AT END OF YEAR
这相当于第一年就有5000万用户(如果我们保守的话)
我们有信心，到第二年，我们可以吸引另外15万个乐队。
在同样保守的基础上，到年底这将是2亿用户
At the end ofthe day,FENIX seeks to address the lack of revenue that flows through toArtists in theway asfollows.
接下来，FENIX将试图通过以下多种方式解决艺人收入不足的问题
● In thisregard, welook at how artists can use FENIX to generate meaningful revenue anddo so onthe basis of the following assumptions:
- ADVERTISINGREVENUE:
● 在这方面，我们着眼于艺术家如何使用FENIX创造有意义的收益，并基于以下假设:
——广告收入:
■We believe that theFENIX app iscapable of attracting at least USD$1.44 in advertising revenue perinstallationper month
■We also believethat thedecentralised FENIX model will allow us to bypass middlemen - meaningthat weaspire to allow 80% to flow directly to artists
■So on advertisingalone, if theartist gets 80%, then they will earn $1.15 per app per month
■With 1000 fans withthe app, thisis an extra $1150, with 5000 fans this is an extra $5750
■These numbers aresignificant for astruggling artist
■Ofcourse 50,000 fans (and there will be plenty ofbands that have a MUCH greaterinstall base) that’s $57,500 extra per month
■我们认为FENIX应用每月每安装一次至少能吸引1.44美元的广告收益
■我们也相信去中心化的FENIX模式将使我们绕过中间商——这意味着我们希望80%的收入可以直接流向艺术家
■仅就广告而言，如果艺术家获得80%的收益，那么他们每月每款应用将获得1.15美元的收益
■如果应用有1000个粉丝，则就有额外的1150美元，如果有5000个粉丝，则有额外的5750美元
■这些数字对于一个苦苦挣扎的艺术家来说意义重大
■当然，如果有5万名粉丝(有许多乐队都拥有强大的安装基础)，每个月就有额外的57,500美元
■If we have50,000 bands with 1000 fans (with installedFENIX apps) earning 80% of $1.44 =$57.6 MILLION PER MONTH TO ARTISTS AND ALTHOUGH WE ONLY KEEP 20% THAT IS$14.4MILLION PER MONTH FOR FENIX!!!
■ADDITIONALLY,there is what we believe will be asubstantial MERCHANDISE and CONCERT business
It is intended thatthere will ultimately be a total of 2.7 b FENIX Tokens in circulation
●Based on ourassumption of 50,000 bands and 50 musers, that assumes a maximum of 54 FENIXTokens per user. This will quickly create FNX COIN scarcity.
如果我们拥有5万个拥有1000名粉丝的乐队(包括FENIX应用)，他们的收入是1.44美元的80%，那么他们每月的收入就是5760万美元，尽管我们只保留20%，但FENIX每月的收入是1440万美元!!
此外，我们相信这将带来大量的商品和演唱会业务
预计最终将有总计27亿个 FENIX代币在流通
●基于我们的假设50,000个乐队和5000万用户，这假设每个用户最多54个FENIX token。这将很快造成FNX货币稀缺。
小诺：What's the difference between Fenix andother music apps for users?
对用户来说，使用Fenix和其他音乐APP有什么不一样？
FENIX：3 Components of FENIXAPP,：artist dashboard, webapp of the artist and FULL Fenix app
80% revenue willbelong to the artist and without the middle party
Artistself-marketing of the APP
20 minutes tocreate their own app and can be very easy to share through the social media
Block chaintechnology integrated in the APP and Token will play an important role in theecosystem
FENIX will not onlylimited in the music content, but also will add creative content such as film,recipe, book, artwork ETC., which will make FENIX be a social meidia platform.
FENIX应用程序的3个组件：艺术家仪表盘、艺术家的网页版应用程序和完整的FENIX应用程序
80%的收入属于艺术家，没有中间人
应用的艺术家自我营销
20分钟创建自己的应用程序，通过社交媒体非常容易分享
集成在应用中的数字货币以及区块链技术将在生态系统中发挥重要作用
FENIX不仅限于音乐内容，还将增加电影、菜谱、书籍、艺术品等创意内容，使FENIX成为社交媒体meidia平台。
小诺：What are the future promotion plans? /Isthere a plan to join NFT products?
未来的推广计划有哪些？/ 是否有加入NFT产品的计划？
FENIX：We are dedicated toANYTHING & EVERYTHING that can earn money for the artist. We will thereforeventure into several different commercial areas. NFT is one. Live-streaming isanother. Stay-tuned!
FENIX将致力于一切能为艺术家赚钱的工具。因此，我们将创新地进入更多商业变现的领域。NFT就是其中之一，直播是其中之一，敬请大家的关注！
124
65
62
52
50
